10 suggestions that I have( have fun reading ;) ) :
1. Raise drop rates of the magic tokens and above, most people do not farm gear past ravaged because the drop rates are very low, causing people to be bored and eventually leave to a different server.
2. New weapons to get, the only good weapons you can get are voter weapons and no one wants to wait how ever long to get it and people want better weapons than the starter quest ones, so my suggestion is that you add weapon drops from Deathwing so players can a in between weapon of the voter ones and the starter quest ones. This wi get people more happy with the weapons instead of waiting and voting to get a better one.
3. Maybe bring back the haunted ash bringer but make it a little different, maybe make a similar quest except with the ashbringer (extra effects).
4. Keep the regular honor gear but make another type of honor gear that is like forbidden stats ( since honor gear currently has the same stats as impecc)
5. Add a icegold bow, in the current vendor that you guys have set up everything is there except for a bow for hunters to use.
6. Raise the amount of icegold given from Deathwing since he is harder to kill i think it is reason able that he should give you more that 16 icegold.
7. For the VIP dungeon it only gives you gold, maybe if you lucky the items they drop, to make things more interesting maybe have them drop 1-5 stack(s) of icegold bars, this way more icegold bars are being obtained and people can sell them to non vips instead of them begging for a Deathwing run so they can get icegold.
8. Kill points system maybe instead if giving just titles for obtaining a certain amount of kills through in either a) icegold bars b) a reasonable about of gold or c) like 100 honor points so it makes people want to get the honor gear and as well helps them get it faster.
9. The non VIP boss, make him drop something more than just the weapons and gold maybe through in ice clams or icegold bars or glow caps. This will make it more worth the while killing him so that people don't feel so disappointed that they didn't get the weapons as well lower his spawn time from 3 hr and 30 min to 2hrs so that more people can kill him more frequently.
10. ( I know this will be a pain in the ass to make but in still gonna suggest it) make a daily quest for the VIP dungeon, and make a daily quest for non VIPs and Deathwing or the non vip world boss. The quest can contain say 1,000 gold along with some sort of gear, weapon, tabard, shirt, etc..
Hope you like the ideas :)